What Gd is doing in MRI
Gd-based contrast agents are used because they deliver strong T1 enhancement and fit mature clinical workflows. The reason substitution is even discussed is safety and policy: regulators restricted certain linear Gd agents due to retention concerns and differences in stability between linear and macrocyclic classes.
Substitute pathway A: use an iron-oxide agent (ferumoxytol) in specific scenarios
Ferumoxytol has a substantial clinical literature as an alternative MRI contrast agent, especially when gadolinium is undesirable (for example, renal impairment and specific vascular imaging contexts). It is often described as off-label for imaging, with practical tradeoffs and safety considerations.
What this means in practice: Ferumoxytol is a credible "alternative contrast approach" in certain protocols. It is not a drop-in replacement for every GBCA workflow.
Substitute pathway B: don't use any contrast (non-contrast MRI techniques)
A large portion of "substitution" is simply redesigning the imaging approach: non-contrast MR angiography methods, diffusion, perfusion alternatives, sequence optimization, and other protocol choices when clinical questions allow it. This is why policy actions can reduce Gd usage without replacing it with another rare earth.
Reality check: macrocyclic vs linear is risk management, not substitution
Switching from linear to macrocyclic Gd agents is not "substituting gadolinium," but it is the most common real-world response to retention concerns because it changes stability and usage restrictions rather than removing gadolinium from the workflow.